Many brands are getting creative with tried-and-true forms of visual storytelling, such as video. Others are adopting newer forms, such as emoji and GIFs. Still others are pushing the boundaries of augmented reality. Here are some examples: Emojis and GIFs Emojis and GIFs are especially useful for connecting with a millennial audience, who are very comfortable using emojis and GIFs to communicate with each other, usually through texts and on social media.
Businesses can use emoji to add color and tone to their posts, as Nordstrom of Oakbrook, Illinois does by sprinkling emoji on its Facebook posts: Emoji also jewelry retouching service make a business more relevant to platforms like Instagram, which are designed for visual storytelling. If your business is building awareness and customer retention on Instagram, consider emoji a mandatory part of your vocabulary. As the restaurant Labriola Bakery Cafe demonstrates, you don't have to go overboard when using emoji - a simple sunburst can work just fine:
Emoji are now becoming a form of commerce. For example, Domino's rolled out a feature where people can order pizza by tweeting an emoji. And Emogi recently launched a platform where brands can drop sponsored emoji into text messages. Emogi analyzes the content and sentiment of anonymous user posts and provides a platform for companies to share branded emoji that match users' activities. For example, if a consumer is texting a friend about going out for lunch, they can use a