The center of this system is maximizing user value, not simply maximizing the number of users. He wants to eliminate the serious problem of low user value in traditional commodity executive email list marketing in the past, and use a new system to increase user value. User value refers to the consumption contribution of users. The outstanding problem of traditional marketing is that the user value is too low. The main reason is that traditional marketing is executive email list not marketing centered around user value at all. Such a marketing system has not adapted to the current Chinese consumer market environment.
In the current consumer market environment where the new middle class is rising and consumption power is significantly improved, marketing must seek new breakthroughs from executive email list the user value side. The new marketing system in which enterprises convert private domain traffic as the main body is mainly to establish user connections. The marketing of the future is a marketing system built on connections. At present, enterprises should build three major connection platforms as soon as possible, that is, a transaction executive email list platform supported by technical means, a content platform system supported by various content platforms, and a community platform system.
Supported by WeChat groups. Private domain traffic is not a method, but a combination matrix generated by multiple linking methods. From the current point of view, it is executive email list possible to form a transaction connection by means of APPs, small programs, and one object, one code, content connections by public accounts, Douyin, Toutiao, and Weibo as carriers, and WeChat Moments and WeChat groups as carriers. Community links can also establish user links through third-party trading platforms. These links constitute the private domain traffic executive email list of the enterprise. The number of target users connected to determines the scale of future marketing for a business.